High-quality promotional items with logo and other personalisation methods

Promotional gifts and giveaways really pay off for both customers and companies: personalised advertising media put your business at the forefront of your customers’ minds, while the small tokens of appreciation bring joy to recipients.
ADLER Business Gifts has been your trusted partner with the conception and creation of high-quality advertising media for more than 70 years. The satisfaction of our customers is our top priority, and in our online shop we offer an extensive selection of promotional gifts – from handy giveaway items to tailored gift ideas for long-standing customers. With a range of design options, we allow you to quickly and easily configure your personalised promotional items. Your company logo can be included on all promotional items, either with a durable engraving or a high-quality print.

ADLER Business Gifts was established as a family company under the name “Myron” in New York City in 1949. In 1990, it was decided to use the surname of the founders Mike and Elaine Adler for the brand ADLER Business Gifts, which has since become established as a well-known expert in promotional items in Europe too. Since 1997, the company has been based in Saarbrücken, and that location has also functioned as the European headquarters of ADLER Business Gifts since 2008. Today, the family company with a long tradition is directed by James Adler, the son of the founders. He was responsible in 2009 for setting up the sister company HCE, which provides professional personalisation services for ADLER promotional gifts.
ADLER has always provided an extensive range of quality advertising media that are equally suitable for customers, business partners and employees. High-quality, individualised promotional gifts with logos are an excellent way of keeping your company in the minds of potential new customers, while also effectively keeping existing customers loyal. In our diverse and extensive range, you will find promotional products for all target groups: from classic giveaway items such as pens and printed textiles to exceptional luxury gifts. All products can be personalised online, and our configurator allows you to easily have your logo or advertising slogan printed on your promotional items.
Do you have any questions? Call us now – our expert staff will be happy to provide professional advice on all aspects of designing and personalising your promotional gifts.

When choosing an effective promotional item, it is vital that you pay attention to the quality of the products. Recipients of branded items usually project the first impression imparted by the gift directly onto the company they received it from. By giving a high-quality metal pen featuring a fine engraving or your logo in a high-quality print, you impart a sense of quality, professionality and good taste. You should therefore always insist on high standards when it comes to the way your promotional product with logo looks because the promotional gift represents you as a company. It is therefore important not to choose a promotional gift simply because it is cheap. At ADLER you will find a huge range of high-quality promotional products with logo that are inexpensive nevertheless.
You should also ask yourself what advertising effect you are aiming for. Promotional products should, in general, be designed to reinforce an awareness of your company long-term and boost the recognition value of your brand. To stay in people’s minds for longer, we recommend giving promotional items that offer real added value. You can select these from a number of different categories at ADLER Business Gifts. If the recipient genuinely finds value in the promotional gift and uses it regularly, they will automatically be reminded of your advertising message. That is why promotional items with logo imprints are extremely popular with companies.
Before you decide to order branded gifts for your customers and business partners you should also consider carefully on what occasion you intend to hand out the promotional item and what target group you are seeking to address. Whether you are a trade fair participant looking for suitable giveaways to encourage customer loyalty or to attract new customers, or you want to express your appreciation to your employees with a nice gift, or you simply want to say ‘thank you’ to long-standing business partners – at ADLER Business Gifts you will find the perfect promotional products for every advertising purpose and for all industries.

With our printable gift ideas, we offer a number of high-quality promotional gifts. In addition to traditional promotional items with your company logo we also offer an extensive range of options when it comes to personalising advertising media for your company. It is possible to add a special touch to your promotional product with an imprint or engraving. The optimal method for adding a logo to your advertising medium varies depending on the item. For textiles, for example, we recommend a high-quality logo imprint, while you can add a unique touch to a metal pen with a fine laser engraving. There are practically no limits when designing your personalised branded items: whether you want both your company logo and company name on the advertising medium, or you want to add the perfect slogan to the promotional item of your choice as part of a major marketing campaign, or you are keen to print images onto textiles – almost anything is possible.

Once you have decided to have promotional items printed, you should then decide what the right advertising media is for successfully promoting your company. In our range you are bound to find the perfect products for achieving your desired advertising effect. Some of the most popular promotional gifts and giveaways are lighters, USB sticks and pens. Another popular category is printed advertising textiles, which are a great way of promoting your company on various occasions.

All the personalisation processes used by ADLER Business Gifts guarantee the best print quality. We use these eight engraving and printing methods to enhance your advertising media:

Laser engraving is particularly suitable for promotional products made of metal such as USB sticks or metal pens. Using a laser, your promotional gift is personalised with a long-lasting engraving.
The first method for printing advertising media is hot foil printing, which is used on heat-resistant promotional items such as pocket diaries made of artificial leather. The logo is stamped onto the advertising medium, producing a durable and elegant imprint.
Silkscreen printing is predominantly used in textile designs. This method of printing is characterised above all by its excellent wash resistance and exceptional colour brilliance.ƒ
Pad printing is the method of choice when you want to print onto advertising media made of plastic. The sophisticated printing technology makes it easy to personalise uneven and curved surfaces.
Transfer printing is a printing process that is particularly suitable for advertising imprints on cups and textiles because the printed promotional items are then unaffected by high temperatures in the dishwasher or washing machine.
Digital printing is often used for promotional products with a company logo on a white background in order to fully exploit the rich colours of this kind of advertising imprint.
Embroidery is often used to add a high-quality company logo to textile promotional items and is, in the proper sense, a personalisation method, rather than a printing method.
The most sophisticated method of printing promotional items is the doming process. This is used to print logos onto promotional gifts such as key rings and magnets. The process creates a 3D or magnifying effect, and the special coating is resistant to light, heat, water and scratches.

If you want to order promotional items online, ADLER Business Gifts is the place for you! Thanks to our decades of experience in the industry, we can offer you a carefully selected product range of top-quality promotional gift items – and that at extremely attractive prices. With many of the advertising media from our product range manufactured in Germany, our products meet very high standards. It is also easy to individually design your personalised advertising media online, and buy pens, lighters and more as promotional products for great low prices, and have your logo printed on them. Our experienced team is here to provide expert advice and will be happy to help you choose the perfect product to achieve the desired advertising effect for your company.
ADLER Business Gifts has been delivering the highest level of quality since 1949 and guarantees your complete satisfaction. Thanks to our 100% satisfaction guarantee, you can get a full refund or swift no-quibble replacement if you are not completely happy. Try our high-quality products and outstanding service and see for yourself!